Truck Marketing Institute
Choose a Course by Make Below
Select for light-, medium- and heavy truck training.
General Courses provide non-make specific training for fleet & leasing personnel that is ideal for those working with multiple makes, used vehicles, or a developing product line.


Select below to download a 43 page PDF Sample of our Course IV: Mid-Range Diesels textbook. Course IV Heavy-Duty book. This book may have color enhancements found only in the optional eBook version of the textbook.

Invest in Product Knowledge

Give your staff a sales edge in a competitive market. More than 63,600 truck industry professionals have completed TMI correspondence courses, increasing their product knowledge and sales confidence. Our distance training is self-paced and cost-effective — this investment pays dividends in greater sales revenue and employee satisfaction. As one TMI graduate wrote:“Knowledge is the key to greater sales rewards."

We have distinct courses to cover the full range of the Ford product line. These courses provide training on two levels: generic coverage of fundamental truck knowledge, coupled with product application exercises. Graduates complete a test after studying each lesson in the textbook. The tests are mailed, faxed, or emailed for grading by hand. Test scores are often returned in one business day.

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For medium-duty coverage we offer two distinct ten-lesson courses that provide fundamental truck knowledge and product specific exercises. For light-duty coverage we offer our 5-lesson LT2 course. Details on this course are under the Ford Light-Duty menu at the left.

Course II: Medium-Duty Basics Catalog and Application
Course IV: Mid-Range Diesels Catalog and Application

To Enroll: Select a link above for our medium course applications to fill-in and return by email, fax, or mail. Or call us at 800-447-1251.

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For medium-duty coverage we offer two distinct ten-lesson courses that provide fundamental truck knowledge and product specific exercises. For light-duty coverage we offer our 5-lesson LT2 course. Details on this course are under the Ford Light-Duty menu at the left.


COURSE II Medium Duty Basics Great introduction for those new to trucks, this ten-lesson course focuses on the Super Duty F-250 through 750 models. The tests zero in on product and technical information in the Ford Truck Source Book. A must for vehicle specialists. This cost effective introduction to medium-duty trucks is $695.

COURSE IV Mid-Range Diesels Ideal for advanced training, about 50 hours of study time is required for this ten-lesson course using our 354 page textbook to provide full coverage of Class 5-6-7 diesels. Graduates complete ten written tests using the TMI textb. The tuition is $795 per student.


Business sponsored enrollments are treated as company property. If an active course is not completed for any reason the value of the “unused” lessons can be credited to enroll another employee. To enroll, or if you have questions, call us toll-free at 1-800-447-1251. Now is the time to consider this cost effective product training for your staff.


Precision Truck Training

Course IV — Mid-Range Diesels

Lesson 1: Truck Weight Ratings: Classes and Groups, Chassis Types, Cab Types, Dimensions, Fuel Supplies and Costs.

Lesson 2: Inflation, Diesel vs. Gasoline, Depreciation, Expense Deductions, Leasing, Financing.

Lesson 3: Why Diesels are Fuel-Efficient, Engine Performance Terms and Measurements, Torque & Power, Inner Workings of Diesels, Engine Specifications, Engine Rebuildability.

Lesson 4: Axle Ratio—Key to Truck Performance, Geared Speed Equations, Power Demands, Calculating Top-Gear Performance, How to Determine Net Power Required.

Lesson 5: Low Speed Performance, How to Gear for Gradeability, Transmission Ratios and Geared Speeds, How to Make a Shift Chart, Rear Axle Functions, Types and Gearing.

Lesson 6: Selecting the Best Driveline Combination, Transmission Types, Clutches and Prop Shafts Power Take-Offs.

Lesson 7: Truck Weight Distribution, Body and Wheelbase Lengths, Guidelines for Gross Weight Distribution, Tractor-Semitrailer Weight Distribution and Dimensions.

Lesson 8: GAWRs and GVWR, Frame Designs, Front & Rear Suspensions, Steering Systems, Choosing Tires, Tire Sizes & Dimensions, Tire Types, Wheels and Rims.

Lesson 9: Brake Systems, U.S. FMVSS-121, Weight Transfer During Braking, Retarder Devices.

Lesson 10:  Temperature Control, Diesel Fuel Systems, Electrical Systems, Terms and Components, Special Bodies and Equipment, Final Result: The Right Truck for the Job.

Lesson 10: How to perform power, weight and cost calculations using metric formulas.

Index Subjects and Terms


Precision Truck Training

Course II-Medium-Duty Basics

Lesson 1: Introduction to Market and Models: Truck Types and Terms, Your Model Line.

Lesson 2: Gross Weight Rating Systems: GVWR and GAWR, Fundamentals of Weight Distribution.

Lesson 3: Weight Distribution of Abnormal Loads, The How and Why of GAWR.

Lesson 4: The Frame, Front and Rear Axles, Component Design, Ratings.

Lesson 5: Tires, Wheels, More insights into GAWR.

Lesson 6: Springs and Shock Absorbers. Brakes: Effectiveness, Types, Deceleration and Weight Transfer.

Lesson 7: Fundamentals of Performance: Torque, Horsepower, Power Curves, Fuel Efficiency.

Lesson 8: Applied Truck Performance: Power Losses, Power Demands, Performance Prediction.

Lesson 9: A/B Transmission Functions, Mid-Speed Performance determinations, Choosing Transmission and Axle Combinations, Selecting Axle Ratios.

Lesson 10: A/B Diesel Engines: Pros and Cons, Application. Electrical Systems: Terms, Components, Selection, Emission Controls, Options and Accessories, Special Equipment.

Appendix Tables & Data: Weights & Measures, Terms, Dump Body Applications, Weight Distribution, Tire Capacities, Power Losses.

Glossary: Truck Terms.

Index Subjects and Terms.