Truck Marketing Institute
Choose a Course by Make Below
Select for light-, medium- and heavy truck training.
General Courses provide non-make specific training for fleet & leasing personnel that is ideal for those working with multiple makes, used vehicles, or a developing product line.

Essential
Training for:

Truck Fleet Buyers
Government Equipment Buyers
Rental and Leasing Co.
Truck Finance Companies
Franchised Truck Dealers
Used Truck Dealers
OEM Truck Sales & Support
OEM Engineering Staff
Body & Equipment Builders
  and Dealers
Specialized Apparatus Builders
Commercial and RV Upfitters
Truck Component Suppliers

eBOOK
S A M P L E S

Select below to download a 43 page PDF Sample of our Course IV: Mid-Range Diesels textbook. Course IV Heavy-Duty book. This book may have color enhancements found only in the optional eBook version of the textbook.

Gain Truck Product Knowledge

Our General Courses are recommended for buyers, sellers, upfitters, and suppliers working with multiple makes. No dealer specific or factory data is required with our General courses.

GENERAL COURSES

Non-Make Specific Truck Product Training

TMI courses focus on the specing and applications of trucks, not selling skills. We provide self-paced, effective, distance training. Our General Courses are used extensively by fleet purchasing, leasing, and finance companies, as well as component suppliers, dealer, and factory sales / engineering personnel. This is essential knowledge whether buying or selling complete vehicles, or components.

We offer distinct standalone courses that focus on light, medium, or heavy-duty truck knowledge.

. . .

Courses to Cover Light, Medium or Heavy-Duty Truck Applications

Our General courses are non-make specific and do not require factory data references. This series of distance-education courses includes distinct light, medium and heavy-truck training. Students gain fundamental truck knowledge while working through selection and application exercises. Under the General menu at left you can find light and heavy-duty training provided in addition to our Medium-Duty Basics Course II.

COURSE CATALOG and APPLICATION FORM 
Course II: Medium-Duty Basics Catalog and Application
Course IV: Mid-Range Diesels Catalog and Application

To Enroll: Select a link above for our medium course applications to fill-in and return by email, fax, or mail. Or call us at 800-447-1251.

Courses to Cover Light, Medium or Heavy-Duty Truck Applications

Our General courses are non-make specific and do not require factory data references. This series of distance-education courses includes distinct light, medium and heavy-truck training. Students gain fundamental truck knowledge while working through selection and application exercises. Under the General menu at left you can find light and heavy-duty training provided in addition to our medium-duty training covered on this page.

TWO COURSES COVERING
MEDIUM-DUTY

COURSE II Medium Duty Basics Great introduction for those new to trucks. This ten-lesson course focuses on gasoline applications in medium-duty trucks and vans. The cost per student for course II is $695.

COURSE IV Mid-Range Diesels. Ideal for advanced training, about 50 hours of study time is required for this ten-lesson course using our 354 page textbook to provide full coverage of Class 5-6-7 diesels. Graduates complete ten written tests using the TMI textbook. Tests are emailed, mailed or faxed for hand grading. Grades and comments are often returned in one business day. The tuition is $795 per US or Canadian enrollment.

GET THE eBOOK: The textbook is available as an enhanced PDF eBook (in addition to the printed version) as a $30 option with this course. Using Adobe Acrobat Reader, students can scroll through, read and search the textbook on most any tablet or computer.

BENEFITS OF TMI TRAINING INCLUDE:

  • You get quick and thorough training for your staff.
  • Graduates have more confidence with prospects.
  • The textbooks make a great long-term reference source.
  • Courses are self-paced and flexible, with no travel time or expense.
  • Our Guarantee: You will be satisfied or you can return unused course materials within 30 days and we will cancel the invoice.

Business sponsored enrollments are treated as company property. If an active course is not completed for any reason the value of the “unused” lessons can be credited to enroll another employee. To enroll, or if you have questions, call us toll-free at 1-800-447-1251. Now is the time to consider this cost effective product training for your staff.

Business sponsored enrollments are treated as company property. If an active course is not completed for any reason the value of the “unused” lessons can be credited to enroll another employee. To enroll, or if you have questions, call us toll-free at 1-800-447-1251. Now is the time to consider this cost effective product training for your staff.

LESSON OUTLINE

Precision Truck Training

Course IV — Mid-Range Diesels

Lesson 1: Truck Weight Ratings: Classes and Groups, Chassis Types, Cab Types, Dimensions, Fuel Supplies and Costs.

Lesson 2: Inflation, Diesel vs. Gasoline, Depreciation, Expense Deductions, Leasing, Financing.

Lesson 3: Why Diesels are Fuel-Efficient, Engine Performance Terms and Measurements, Torque & Power, Inner Workings of Diesels, Engine Specifications, Engine Rebuildability.

Lesson 4: Axle Ratio—Key to Truck Performance, Geared Speed Equations, Power Demands, Calculating Top-Gear Performance, How to Determine Net Power Required.

Lesson 5: Low Speed Performance, How to Gear for Gradeability, Transmission Ratios and Geared Speeds, How to Make a Shift Chart, Rear Axle Functions, Types and Gearing.

Lesson 6: Selecting the Best Driveline Combination, Transmission Types, Clutches and Prop Shafts Power Take-Offs.

Lesson 7: Truck Weight Distribution, Body and Wheelbase Lengths, Guidelines for Gross Weight Distribution, Tractor-Semitrailer Weight Distribution and Dimensions.

Lesson 8: GAWRs and GVWR, Frame Designs, Front & Rear Suspensions, Steering Systems, Choosing Tires, Tire Sizes & Dimensions, Tire Types, Wheels and Rims.

Lesson 9: Brake Systems, U.S. FMVSS-121, Weight Transfer During Braking, Retarder Devices.

Lesson 10:  Temperature Control, Diesel Fuel Systems, Electrical Systems, Terms and Components, Special Bodies and Equipment, Final Result: The Right Truck for the Job.

Lesson 10: How to perform power, weight and cost calculations using metric formulas.

Index Subjects and Terms

LESSON OUTLINE

Precision Truck Training

Course II-Medium-Duty Basics

Lesson 1: Introduction to Market and Models: Truck Types and Terms, Your Model Line.

Lesson 2: Gross Weight Rating Systems: GVWR and GAWR, Fundamentals of Weight Distribution.

Lesson 3: Weight Distribution of Abnormal Loads, The How and Why of GAWR.

Lesson 4: The Frame, Front and Rear Axles, Component Design, Ratings.

Lesson 5: Tires, Wheels, More insights into GAWR.

Lesson 6: Springs and Shock Absorbers. Brakes: Effectiveness, Types, Deceleration and Weight Transfer.

Lesson 7: Fundamentals of Performance: Torque, Horsepower, Power Curves, Fuel Efficiency.

Lesson 8: Applied Truck Performance: Power Losses, Power Demands, Performance Prediction.

Lesson 9: A/B Transmission Functions, Mid-Speed Performance determinations, Choosing Transmission and Axle Combinations, Selecting Axle Ratios.

Lesson 10: A/B Diesel Engines: Pros and Cons, Application. Electrical Systems: Terms, Components, Selection, Emission Controls, Options and Accessories, Special Equipment.

Appendix Tables & Data: Weights & Measures, Terms, Dump Body Applications, Weight Distribution, Tire Capacities, Power Losses.

Glossary: Truck Terms.

Index Subjects and Terms.