Truck Marketing Institute
Choose a Course by Make Below
Select for light-, medium- and heavy truck training.
General Courses provide non-make specific training for fleet & leasing personnel that is ideal for those working with multiple makes, used vehicles, or a developing product line.

Class 1-8 training for:

Franchised Truck Dealers
OEM Sales & Support
Used Truck Dealers
OEM Engineering Staff
Truck Fleet Buyers
Government Equipment Buyers
Rental & Leasing personnel
Truck Finance Companies
Body & Equipment Builders
  and Dealers
Specialized Apparatus Builders
Commercial and RV Upfitters
Truck Component Suppliers

and Applications

Precision Truck Training
Text Book Samples

Select an image below to download a PDF sample of the Precision Truck Training text books. Each book sample is from 22 to 28 pages and will include a complete table of contents for the text.


Chevrolet Light Trucks

Course I, Basic Training

Course 1 Chevy cover

The classic starter course for Chevrolet or GMC focused light-duty poduct and technical training.

Course I, Basic Training
GMC Light Trucks

Course 1 GMC cover


Light Truck Essentials

Advanced General Training

The Light Truck Essentials course provides advanced light-duty training that is non-brand specific.

 LT2 cover

The LT-2 Course is great for New & Used Truck Sales, Leasing, Fleet Buyers, Upfitters, Supplier, and those working with multiple makes. This is also good follow-up training after our GMC or Chevrolet Course I.


Course II, Basic Training

Course 2 cover

Course II is basic training for anyone buying, selling or working with multiple makes of Class 3-7 trucks. No sample is available at this time.


Mid-Range Diesels

Advanced Medium-Duty Training

 Course 4 cover

General Make Training

Course IV provides in-depth Class 5-6-7 diesel coverage.


Trucks & Tractors

Course III, Heavy Truck Training

 Course 3 cover

Course III is training in advanced sales engineering and specing of Class 8 vehicles.